The Economics of Data, Analytics, and Digital Transformation - Infographic
  • 26 Oct 2021
  • 1 Minute to read
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The Economics of Data, Analytics, and Digital Transformation - Infographic

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Article summary

Bill Schmarzo, the author of "The Economics of Data, Analytics, and Digital Transformation: The theorems, laws, and empowerments to guide your organization’s digital transformation" has allowed us to share this infographic from his book.


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What are the key takeaways from The Economics of Data, Analytics, and Digital Transformation?

This book frames the big data problem from a business perspective. It focuses on how important economic concepts can help organizations exploit the new economic assets of data and analytics to fuel economic growth – assets that actually appreciate, not depreciate, in value the more that they are used.

It details the importance of value engineering – the ability to identify where and how data and analytics will provide value in support of an organization’s most important use cases.


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